Healthcare Information Security

Healthcare Costs

Hospitals Spend 64% More on Advertising After a Data Breach

January 2, 2019 - Hospitals spend 64 percent more annually on advertising after a breach over the following two years, according to a recent report from the American Journal of Managed Care. Researchers Sung J. Choi and M. Eric Johnson examined nonfederal acute care inpatient hospitals’ advertising expenditures after a breach, compared to institutions without a breach. The analysis was based on...

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